Booking a Virgin Voyages cruise is an exciting decision — after all, the brand is known for reinventing the cruise industry with its adults-only ships, world-class dining, modern entertainment, and luxury amenities. But like flights and hotels, cruise prices can vary depending on when you book and when you sail.The answer depends on whether you’re looking for the lowest price, the best cabin availability, exclusive promotions, or last-minute flexibility. In this guide, we’ll explore everything you need to know about timing your booking for maximum value.
Unlike hotels where rooms are plentiful, cruise ships have a limited number of cabins. Once they’re sold out, that’s it. Timing affects:
Price – Fares fluctuate based on demand and promotions.
Cabin Choice – Suites and Sea Terrace cabins sell out quickly.
Promotions – Virgin Voyages often runs limited-time offers.
Sailing Season – Some itineraries are more expensive during peak travel periods.
Knowing when to book ensures you get the best combination of value and availability.
If you’re set on a specific itinerary, ship, or cabin category (like a RockStar Suite), booking early is best. Benefits include:
Wider cabin selection (including premium categories).
Early booking promotions (often includes bar tab bonuses or discounts).
Peace of mind — your spot is secured.
Virgin Voyages typically releases itineraries 12–18 months in advance, and the most desirable cabins go quickly.
In the cruise industry, Wave Season (January through March) is considered the best time of year to book.
During this period, Virgin Voyages and other cruise lines run promotions like:
Reduced deposits.
Extra sailor loot (onboard credit).
Free bar tab upgrades.
Cabin category upgrades.
If you’re flexible with dates and destinations, Wave Season is the best time to score deals.
Virgin Voyages runs frequent limited-time sales throughout the year, such as:
Summer promotions – discounted fares for fall/winter sailings.
Black Friday/Cyber Monday deals – bonus credits, bar tab offers, or discounted sailings.
Valentine’s and Holiday offers – themed promotions with perks for couples or groups.
These sales often last only a few weeks, so signing up for Virgin Voyages’ newsletter is a smart move.
If you’re flexible and spontaneous, booking a last-minute cruise can save money. Benefits include:
Potentially lower fares if cabins remain unsold.
Great for travelers who live near embarkation ports (like Miami).
Opportunity to snag luxury cabins at discounted rates.
However, risks include:
Limited cabin choices (most suites and prime cabins are already booked).
Higher airfare if flights are needed.
Less time to plan shore excursions or extras.
Cruise fares are influenced by seasonal demand. The best value times to sail with Virgin Voyages are:
April–May (before summer peak).
September–early November (after summer, before holiday season).
These periods often feature lower fares and fewer crowds while still offering pleasant weather.
To get the most out of your booking, consider these strategies:
Book Early for Popular Itineraries – Caribbean holidays, Europe in summer, and repositioning cruises sell out quickly.
Book During Wave Season for Promotions – January–March often has the best bonuses.
Check for Flash Sales – Subscribe to Virgin Voyages emails for alerts.
Be Flexible for Last-Minute Savings – If you don’t mind which sailing, late deals can be rewarding.
Use a Travel Advisor (First Mate) – They often have access to group rates, added perks, or special promotions.
Waiting Too Long for Suites – RockStar and Mega RockStar Suites sell out months in advance.
Ignoring Promotions – Booking without checking for active deals can cost you extras.
Not Factoring Airfare – Last-minute cruises may have cheap fares but expensive flights.
Booking Peak Holidays Late – Christmas, New Year’s, and summer sailings always sell at premium rates.
For best availability, 6–12 months in advance. For deals, try Wave Season or last-minute.
Sometimes — but cabin choices may be limited, and airfare could be higher.
Yes, Black Friday and Cyber Monday often feature bonus credits and discounts.
September–November and April–May usually have the lowest fares.
Yes, January–March typically offers the biggest promotions across the cruise industry.
It depends on your priorities:
For choice and availability: Book 6–12 months in advance.
For promotions and perks: Book during Wave Season (January–March).
For spontaneous savings: Look for last-minute deals.
For lower seasonal prices: Sail in April–May or September–November.
Ultimately, the best booking time balances your flexibility, budget, and desired itinerary. With Virgin Voyages’ frequent promotions and flexible booking policies, there’s always an opportunity to score value — whether you plan months ahead or hop on a last-minute adventure.